Havas Red Middle East has expanded its beauty and wellness division by signing on four new brands.
It has added Laneige, Luxuria Group, Sculpted by Aimee and Swiss Arabian Perfumes to its portfolio within less than six months.
The agency’s creativity and innovation have been rewarded with these wins as the dedicated Havas Red team is tasked with handling PR, communications and influencer relations for the brands.
Dana Tahir, Managing Director, Havas Red Middle East, said:“Laneige, Luxuria Group, Sculpted by Aimee and Swiss Arabian Perfumes each represents a unique facet of the industry, from cultural fusion to scientific innovation and artistic expression.
“With these n
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