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Equation Media retains CBD, wins NFPC campaign; hunt on for next CEO

Growth on track says chairman Roger Sahyoun; group eyes digital opportunity in KSA, media agency presence in Iran.

The hunt is on for a new CEO for Equation Media, the media agency of The Network Communication Group, following the exit of Karim Koraytem in December 2014.

In conversation with Campaign Middle East, group chairman Roger Sahyoun, who has taken on the role of acting CEO of Equation Media, underlined that the agency will be ‘very picky’ in choosing its next head. The agency is in no hurry, he explained, having ‘exceeded its targets’ for 2015 by retaining accounts such as Commercial Bank of Dubai, and winning a campaign for Lacnor from National Food Products Company


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