Grassports, a sports-focused PR agency, has added a new athlete, professional football player Maria Khan, to its roster of clients.
As part of its PR responsibilities, Grassports will manage Maria’s public profile and amplify her advocacy for women’s sports, youth development, and body confidence in young females.
Maria is the current captain of the Pakistan Women’s National Team. With a career spanning more than 11 years, Khan has represented and played the sport in USA, UAE, Pakistan, and Saudi Arabia.
She is also one of the first Pakistani athletes to be endorsed by Puma.
As an agency, Grassports focuses on representing clients in the sports including football. It also aims to position itself as an agency dedicated to promoting sustainable practices and inclusive initiatives within the same field.
According to the agency, the partnership with Maria Khan, given her values of resilience, leadership, and advocacy, aligns with the agency’s values.
She champions different issues from empowering talent to body-issues. She focuses on empowering young female athletes in the Middle East, providing inspiration and support to young female athletes. Given her background, she also engages in elevating the presence and recognition of Asian athletes in sports.
She advocates for the importance of body confidence and encouraging athletes to embrace their bodies. Khan also supports better understanding and resources for female athletes’ performance during menstruation.
