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Everything you need to know about Google’s Gemini and Search updates

Google brings Gemini and Search updates to MENA following I/O 2025, including a new suite of AI powered models, products and features.

Google Gemini and Search

Google unveiled a suite of new AI-powered models, products, and features for Gemini and Search at its annual developer event, Google I/O. The updates and new features will offer enhanced AI assistance to users worldwide that is more intelligent, agentic, and personalised including:

 

Models and products

Gemini 2.5 Flash: Earlier in March, Gemini 2.5 Pro was launched and Gemini 2.5 Flash was announced, a budget friendly model designed for speed. The new model is available for preview in Google AI Studio for developers, and in the Gemini app for everyone starting June.
Jules: An asynchronous AI coding agent that can fix bugs and create pull requests in parallel, so coders can fo


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the authorHiba Faisal
Hiba Faisal is a Junior Reporter at Campaign Middle East, part of Motivate Media Group. She handles coverage on influencer marketing and the luxury industry, and is also tasked with the brand’s social media presence. Alongside her daily reportage, she produces and edits video content for Campaign’s digital platforms — including Reels, interviews, and behind-the-scenes features. She specialises in capturing how brands build emotional connections with their audiences by prioritising relevance and authenticity through co-creation and storytelling.