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Etihad boards Katrina Kaif as brand ambassador

Etihad Airways has announced its partnership with Bollywood actress Katrina Kaif as its new ambassador.

The partnership marks Kaif’s second collaboration with Etihad. The actress previously partnered with the airlines in 2010 to star in one its commercials.

As the brand ambassador for Etihad, Katrina will be featured in a series of campaign videos that highlight the airline’s features.

Amina Taher, Vice President of Brand, Marketing and Sponsorship at Etihad Airways, explains the significance of this collaboration, “Our partnership with Katrina is far from ordinary, it embodies the spirit of innovation and sophistication our airline represents, while celebrating our commitment


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