Empyre Communications has been appointed as the agency of choice for W Abu Dhabi – Yas Island account.
The agency will be responsible for managing all PR operations for the hotel across the GCC, with a focus on hotel communication, F&B outlets, and hotel amenities.
The W Abu Dhabi hotel on Yas Island is renowned for its luxury offerings and unique location directly above the Formula One™ racetrack.
Stephanie Farah, the Managing Director and Founder of Empyre Communications, said: “Representing this exceptional hotel is a true honour. This win is a testament to the exceptional work we have consistently delivered throughout the years across the hospitality industry. Our commitment is unwavering, and we remain dedicated to casting a spotlight on the unparalleled excellence of this prestigious hotel.”
Empyre Communications oversees a diverse portfolio of hospitality, lifestyle, tech and corporate brands and represents clients including The Fairmont Dubai, Fujairah, and Ajman, St. Regis Hotel Downtown, Ritz Carlton Riyadh and Jeddah, Courtyard by Marriott and more.
