Image Credit: Emirates NBD
Emirates NBD has revamped its digital bank Liv with a new value proposition targeted at Generation Now.
The plan aims to help them with a better financial future through innovative offerings and a digital experience.
Reflected in its new tagline, Liv Ahead, its differentiated value proposition offers customers a host of new innovative products and services.
It is the first digital bank to introduce The Bonus Multiplier Account, with a gamified structure and rewarding customers for their loyalty, giving them a 3 per cent increment on their salaries every month.
It is also the
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