The lightbox displays are now live in Lusail City with creatives that are advertising Snoonu, which is Qatar's on-demand delivery service platform and fastest-growing homegrown super app.Advertising company ELAN Media has unveiled lightbox displays mounted on Lusail City’s streetlight poles, which is reportedly the first of its kind in the State of Qatar.
The out-of-home (OOH) displays include 52 high-visibility faces, which have been strategically placed along key routes to Place Vendome, Al Maha Island, and the Food Arena Marina.
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The outdoor advertising asset aims to offer unparalleled exposure in one of the country’s most dynamic destinations, especially en route to Qatar’s premier mall, a busy marina promenade, and a 230,000 square metre island that comprises several tourist attractions, including entertainment offerings and high-end hospitality.
The ELAN Media lightbox displays are now live in Lusail City with creatives that are advertising Snoonu, which is Qatar’s on-demand delivery service platform and fastest-growing homegrown super app.
The Snoonu national campaign running on the OOH displays reads “Behind Ever Order, Is a Story”, which honours Qatari culture, heritage and community.
It aims to emphasise Snoonu’s presence in practically every neighbourhood and city in the State of Qatar.
The message of the campaign aims to highlight how every order placed on Snoonu reflects trust, and how every address where the order is delivered is more than just a spot for a transaction, but is also a place where people, families and stories are shaped.
The campaign shows how each order is more than just an act of service and how each address is more than just a geographical location; it truly reflects the identity, value and sense of belonging.
As such, the campaign aims to position Snoonu’s role as an authentic Qatari brand and a daily companion in people’s lives, which has now been brought to life on the streets of Lusail City through ELAN Media’s lightbox display mounts.
