An exhaustive four months pitch launched in September 2021 with more than seven participating agencies ranging from multinationals to homegrown ended with a big win for And Us landing the Centrepoint account in January 2022 making it the official agency of record for the retail giant.
The agency will handle all aspects of Centrepoint’s creative communications including strategic creative vision, marketing communications, design and branding.
“Centrepoint has always been passionate about providing quality products and is known to be the biggest retail destination in the GCC. With this pitch, we were seeking out an agency that could do our brand justice with work that reflected our commi
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