Campaign’s Media Faces to Watch 2022 – Aarti Venugopal, Senior Account Manager, Create
Age: 27
Matt Fortune, Social & Integration Director, Create: It’s not so much that Aarti is a firefighter, more she is totally fireproof, bringing admirable structure and solidity to ensure no matter how fierce the client, no one ever gets burned. As a Senior Account Manager, she runs her account with all the maturity of someone twice her age and experience. Through the expert organization, Aarti has the capability to foresee problems before they arise and can manage the expectations of clients and colleagues calmly and always with that most valuable of approaches; coming up with solutions.
Career highlights
Aarti stumbled her way into advertising, after graduating with a degree of studying the past and how we got to where we are today – a career in social media seemed like the last place she’d end up. Having worked at creative agencies for the government’s retail, leisure, culture, business and gastronomy wings, Aarti has found her way back in the city she was born in – at the forefront of Dubai’s dynamic, ever-changing ecosystem.
Guiding principles
One team, one dream
Always be honest
Doing the right thing > saying the right thing
Side hustle
Empowering a sustainable movement with Hybrid Hippie, a Dubai-based e-commerce brand that has made an impact locally and globally. Curating and providing design inspiration for everyday essentials that encourage mindful consumption.
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