HOW HAVE CONSUMERS CHANGED IN SAUDI ARABIA IN RECENT YEARS?
Consumer behavior trends in Saudi Arabia are continuously evolving. With Saudi Arabia being one the top countries in digital transformation, consumers here are showing a strong inclination to adopt new tech products and services. There’s a significant increase in the use of e-commerce with online shopping websites and apps increasingly becoming a necessity in the retail sector. In fact, online presence is now essential for almost all sectors. Another change in Saudi consumers, that clients must be conscious of, is that consumers are becoming more environmentally aware with increased government efforts toward eco-friendly and sus
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