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Anup Oommen
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beIN Sports reveals MENA viewership for Spain-England Euro 2024 final

Anup Oommen
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beIN Sports reported a record cumulative viewership of 1.2 billion fans tuning in to watch the 51 games played the Euro 2024 tournament.

MENA broadcaster beIN Sports has claimed a new record for cumulative viewership of the UEFA Euro 2024, reporting more than 1.2 billion views of its multilingual coverage across the 51 games played through the tournament.

For context, that marks a 27 per cent increase in viewership when compared to the broadcaster’s coverage of the Euro 2020 tournament, the previous iteration of the tournament that hosted the same number of games.

More than 95.2 million fans across the MENA region tuned in to watch the UEFA Euro 2024 final between Spain and England, making it the most-watched game of the tournament.

Mohammad Al-Subaie, CEO of beIN MENA, said, “Our extensive coverage of Euro 2024


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Tags:BeIN mediaBein Media GroupBein SportsEnglandEuro 2024FranceLamine YamalMohammad Al-SubaieNetherlandsOllie WatkinsSpainUEFA Euro 2024UEFA Euro Cup 2024viewership
the authorAnup Oommen
Anup Oommen is the Editor of Campaign Middle East at Motivate Media Group, a well-reputed moderator, and a multiple award-winning journalist with more than 15 years of experience at some of the most reputable and credible global news organisations, including Reuters, CNN, and Motivate Media Group. As the Editor of Campaign Middle East, Anup heads market-leading coverage of advertising, media, marketing, PR, events and experiential, digital, the wider creative industries, and more, through the brand’s digital, print, events, directories, podcast and video verticals. As such he’s a key stakeholder in the Campaign Global brand, the world’s leading authority for the advertising, marketing and media industries, which was first published in the UK in 1968.
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