At the end of each year, with the onset of the winter season, stores around the globe start preparing for Black Friday from the beginning of November, promoting huge discounts on products through diverse sectors and for consecutive days to attract consumers, stimulating deals and sales. The rise of the ecommerce industry helped spread the concept of massive discounts on Black Friday. This year, Black Friday was on November 29th. And the main challenge for the MENA region most known e-commerce companies is how to make the most out the biggest season of the year and grow the customers’ base.
Starting from this target, the role of ArabyAds as per their statement, the largest advertising an
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