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Ahmad Itani announced as new PRCA MENA chairman and ICCO Middle East president

Ahmad Itani, founder and CEO of Cicero & Bernay Public Relations (C&B) has become chairman of the Public Relations and Communications Association (PRCA) MENA. He succeeds Omar Qirem, chief executive officer of Edelman Middle East, who served a two-year term as chairman and now becomes vice-chairman.

Since its launch in 2016, PRCA MENA has emerged as the leading PR association for the region, with 20 MENA countries represented on its board of directors. In the last 12 months under Omar’s leadership as Chairman, PRCA MENA provided free practical resources, training sessions and memberships for members directly impacted by Covid-19. PRCA MENA also collaborated with international partners more than ever, creating new opportunities for members to network and learn from their global peers, highlighted by initiatives led by the Global Covid-19 Communications Taskforce.
Ahmad Itani, founder and CEO of Cicero & Bernay Public Relations said: “I am honoured to take on the role of PRCA MENA Cha


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