Advertising Appointments Creative Digital Featured Marketing News People

posted on Dec. 09, 2024 at 1:00 pmDec 9, 2024

FP7 McCann KSA appoints Head of Strategy to strengthen Saudi leadership team

posted on Dec. 09, 2024 at 1:00 pmDec 9, 2024

Brasier has been tasked with driving innovative approaches to solve complex business challenges, developing strategies rooted in a deep understanding of Saudi consumer behaviour and identifying opportunities for growth.

Neal Brasier, Head of Strategy, FP7 McCann KSA joins the agency’s Saudi leadership team.

FP7McCann KSA has appointed of Neal Brasier as its Head of Strategy to strengthen its strategic leadership team in Saudi Arabia.

With more than 15 years of expertise in brand and communications planning, Brasier brings to the table experience with leading global brands and agencies. His portfolio includes marquee brands such as Volvo Cars, adidas, Samsung and Microsoft, and award-winning campaigns that have earned him a Gold and two Silver Lions at Cannes.

A seasoned strategist, with experience across key international mark

To continue reading this article you need to be registered with Campaign. Registration is free and only takes a minute. Register Now or sign in below if you already have an account.

Tags:business challlenges Data-Driven Strategies FP& McCann growth advisory growth opportunities growth strategy Head of strategy KSA Mohammed Bahmishan Saudi Arabia Saudi consumer behaviour strategic leadership

the authorAnup Oommen

Anup Oommen is the Editor of Campaign Middle East at Motivate Media Group, a well-reputed moderator, and a multiple award-winning journalist with more than 15 years of experience at some of the most reputable and credible global news organisations, including Reuters, CNN, and Motivate Media Group. As the Editor of Campaign Middle East, Anup heads market-leading coverage of advertising, media, marketing, PR, events and experiential, digital, the wider creative industries, and more, through the brand’s digital, print, events, directories, podcast and video verticals. As such he’s a key stakeholder in the Campaign Global brand, the world’s leading authority for the advertising, marketing and media industries, which was first published in the UK in 1968.