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How can the UAE build on its best-ever Cannes LIONS ranking in 2025?

Leaders from top ranked MENA agencies react to the United Arab Emirates best-ever ranking on the Cannes LIONS global index.

Leaders from the Cannes LIONS top ranked MENA agencies have shared their reactions to the United Arab Emirates claiming its best position ever on the global Cannes LIONS ranking.

The UAE broke into the Top 10 of the Cannes LIONS annual definitive ranking, claiming the eighth spot on the respected global ranking for the first time in five years, as revealed in the LIONS Creativity report, which has become the benchmark for impactful creativity and creative effectiveness.

The agencies that catalysed and fuelled the UAE’s rankings were named in the Cannes LIONS agency rankings for the MENA region. Impact BBDO claimed the top spot in this ranking for the sixth year in a row with FP7 McCan


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