posted on Jul. 01, 2024 at 10:36 amAug 15, 2024

Private View by Havas Middle East’s Leornado Borges

posted on Jul. 01, 2024 at 10:36 amAug 15, 2024

Leonardo Borges, Executive Creative Director at Havas Middle East

Campaign Middle East features a Private View section with a range of insights and viewpoints from industry experts, revealing the intricate world of marketing and advertising campaigns.

DUBAI TOURISM: LIFE IN DUBAI – PEOPLE OF DETERMINATION

It’s refreshing to see a city known for its glitz and glamour reveal a more human side. Challenging perceptions is always compelling, and this work does just that. These narratives connect on a deeper level, promoting a more empathetic view of Dubai and making the city more relatable and inviting to all. N

To continue reading this article you need to be registered with Campaign. Registration is free and only takes a minute. Register Now or sign in below if you already have an account.

the authorShantelle Nagarajan

Shantelle Nagarajan is Campaign Middle East’s Junior Reporter who covers marketing news which focuses on FMCG, real estate and brand retail industries. Her features delve into brand strategy, appointments, trends in consumer behaviour and CX. Shantelle also contributes to social media coverage, editorial event programming and print content work. She previously worked in PR and marketing, most recently at Edelman, where she was part of the Brand team. When she’s not writing for her day job, you can find her with her nose buried in a book, playing at a weekly open mic night or doom-scrolling the latest make-up challenges on TikTok.