In Meta’s latest announcement, it has announced that it will be discontinuing certain detailed targeting options for ad campaigns.
The tech giant will be removing and consolidating a selected group of its detailed targeting options which relate to topics “people may perceive as sensitive”.
The affected targeting options will include “sensitive” topics such as health, race and ethnicity. These will also include options that are not widely used, too niche or have become redundant.
Some of them also will be removed because of legal or regulatory requirements.
While Meta will be discontinuing detailed targeting options, it has said that it will aim to provide alternative targ
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