Publicis Groupe MENAT took home the award Integrated Marketing Agency of the Year at Campaign Middle East’s first Agency of the Year awards.
View all the winners here.
Publicis Groupe has transformed its economic model and its organisation to place customers at the heart of its operation and offer fluid and modular access to all its services. The agency has integration written into its DNA with its operating purpose of ‘Power of One’. The concept is implemented and driven by leadership across agencies and helps deliver across brand and business needs in MENA.
Clients are increasingly asking for connected and multi-regional solutions to be run from MENA including Africa
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