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No pressure Friday – by Pop Communications’ Zainab Imichi Alhassan Alli

Zainab Imichi Alhassan Alli explains how Pop Communications has taken the hustle mentality out of a four-day workweek

By Zainab Imichi Alhassan Alli, co-founder, Pop Communications
Since starting Pop Communications, my business partner Sarah and I have always advocated for flexibility to foster a work/life balance. Implementing an accommodating work model has always been in our plans. Covid-19 forced many firms to re-evaluate operations, which meant working remotely for many. We found our firm thrived under this arrangement. Tasks were getting completed when team members felt they performed best.

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