Creative agency TBWA\RAAD has announced the launch of Livebosses, a new service providing CEOs and business leaders in the Middle East an online voice to effectively communicate to employees and other stakeholders.
We all acknowledge the fundamental role of communication when it comes to human relations and business, particularly during times of adversity. Unlike any other crisis, COVID-19 has turned the world upside down, rapidly taking control of our health, our businesses and our lives, imposing a new reality upon all mankind. As people have been forced apart physically, human exchange has become more significant than ever.
Livebosses provides strategic guidance for CEOs and exec
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