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GulfGotTalents launches platform to ease hiring process of models, actors for ad campaigns

The UAE-based digital talent marketplace provides new opportunities for both businesses and creative professionals to collaborate

GulfGotTalents

GulfGotTalents has launched a digital platform which aims to change the way brands, agencies and production companies find and hire creative talent.

As the UAE’s creator economy continues to grow, the UAE-based digital marketplace found that many brands struggle to find the right model, actor or entertainer for a campaign. To close this gap, GulfGotTalents’ platform offers a one-stop-shop for companies to discover verified models, actors, influencers, entertainers, performers and other creative professionals and connect with them directly through the platform. Talent can be booked for all brand-related marketing, from TV commercials and advertising campaigns to fashion shoots, corporate events and social media content.

For creative talent like models, actors, entertainers and content creators, GulfGotTalents allows them to create professional profiles, showcase their portfolios for free, giving them access to verified and authentic brand opportunities.

“GulfGotTalents was created to make hiring talent faster, easier and more transparent,” said Faizan Mustak Bhadeliya, Founder of GulfGotTalents.com. “

After more than 11 years in the casting and entertainment industry, I saw the same problem again and again. Businesses struggled to find the right talent, while many talented people struggled to find genuine opportunities,” he added. “We wanted to build a bridge between both sides using technology.”

GulfGotTalents claims the platform focuses on transparency and verification. Rather than acting as a generic directory, the platform is built as a true marketplace, helping brands discover talent that genuinely matches their project, while giving creators, models and entertainers access to business opportunities that are transparent and verified from the outset.

The marketplace believes that as Dubai continues to grow as a major hub for media, entertainment, advertising and events, the demand for creative talent is rising. By bringing businesses and creative professionals together in one digital marketplace, GulfGotTalents aims to help shape the future of talent hiring in the UAE.

Shantelle Nagarajan is Campaign Middle East’s Reporter who covers marketing news which focuses on FMCG, real estate and brand retail industries. Her features delve into brand strategy, appointments, trends in consumer behaviour and CX. Shantelle also contributes to social media coverage, editorial event programming and print content work. She previously worked in PR and marketing, most recently at Edelman, where she was part of the Brand team. When she’s not writing for her day job, you can find her with her nose buried in a book, playing at a weekly open mic night or doom-scrolling the latest make-up challenges on TikTok.