
Mohamed Yousuf Naghi Motors, in partnership with Home of Performance (HOP), has unveiled the complete naming, identity, and narrative platform created for the final Jaguar F-PACE.
Created exclusively for the Saudi Arabian market, the vehicle will be known as Jaguar F-PACE Obsidian Edition, a name and visual identity developed to mark the closing chapter of one of Jaguar’s most significant modern vehicles.
The project was commissioned by Mohamed Yousuf Naghi Motors with a unique challenge: create a name, icon, and story worthy of the final F-PACE ever released, while remaining true to Jaguar’s design philosophy and the significance of the Saudi market.
“The F-PACE has played an imp
To continue reading this article you need to be registered with Campaign. Registration is free and only takes a minute. Register Now or sign in below if you already have an account.








