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Anup Oommen
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Storyfied Ventures launches in Dubai with new approach to content economy

Anup Oommen
posted on

Storyfied Ventures helps brands move upstream in the content supply chain – shaping what gets made, how it travels and how it generates returns – by integrating story, brand and IP strategy, rights, financing and premium distribution from day one.

Casper Shirazi, Founder and CEO of Storyfied VenturesCasper Shirazi, Founder and CEO of Storyfied Ventures

Storyfied Ventures has launched in Dubai as a strategic brand entertainment partner built for the realities of a fast-shifting media and advertising landscape.
Pioneering a new content economy for the region, Storyfied Ventures helps brands move upstream in the content supply chain – shaping what gets made, how it travels and how it generates returns – by integrating story, brand and IP strategy, rights, financing and premium distribution from day one.
Storyfied Ventures operates across film, television, documentaries, creator content, music-led entertainment, kids content and branded storyworld extensions.
The venture is designed to help brands turn their stories into monetisable inte


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Tags:Advertisingagency launchBrandbrandsCameron ReynoldsCasper ShiraziCatherine Barrcontent distributioncontent productioncontent supply chainDubaifinancingintellectual propertyIP strategyJoseph S. LaniusmarketingmediaNiall O’Neillpremium distributionreturns on investmentrightsStoryStoryfied Venturesstrategic brand entertainment partnerTerig Hughes
the authorAnup Oommen
Anup Oommen is the Editor of Campaign Middle East at Motivate Media Group, a well-reputed moderator, and a multiple award-winning journalist with more than 15 years of experience at some of the most reputable and credible global news organisations, including Reuters, CNN, and Motivate Media Group. As the Editor of Campaign Middle East, Anup heads market-leading coverage of advertising, media, marketing, PR, events and experiential, digital, the wider creative industries, and more, through the brand’s digital, print, events, directories, podcast and video verticals. As such he’s a key stakeholder in the Campaign Global brand, the world’s leading authority for the advertising, marketing and media industries, which was first published in the UK in 1968.
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