Independent social and digital agency Netizency has won the brief to develop online content for taxi-service giant Uber across the GCC and the Levant.
The agency was appointed by the in-app taxi service to the newly created account following a pitch.
Following the win, Uber released the first campaign developed by Netizency on Facebook to promote its Halloween costume delivery deal.
The one-minute video was shot in and around the agency’s office in Dubai Design District and humorously features a number of Halloween costumes such as a dinosaur.
Fadi Khater, founder and managing partner at Netizency, said: “We are reinventing the content creation assembly line and moving it all back into
To continue reading this article you need to be registered with Campaign. Registration is free and only takes a minute. Register Now or sign in below if you already have an account.
