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Anup Oommen
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VIOOH, ELAN Media partner to deliver programmatic DOOH across Qatar destinations

Anup Oommen
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The partnership spans more than 220 digital screens across multiple formats in ultra-premium shopping destinations such as Mall of Qatar, Doha Festival City, Place Vendôme Qatar, and the Drive! roadside network.

VIOOH, with its advanced technology platform and global footprint, connects buyers and sellers in the DOOH space, offering a streamlined programmatic advertising experience.VIOOH, with its advanced technology platform and global footprint, connects buyers and sellers in the DOOH space, offering a streamlined programmatic advertising experience.

VIOOH, a leading premium global digital out of home (DOOH) supply-side platform, has entered into a new programmatic partnership with advertising company ELAN Media, which operates premium DOOH inventory in some of Qatar’s most sought-after locations.
The partnership spans ultra-premium shopping destinations and high-impact roadside locations including Mall of Qatar, Doha Festival City, Place Vendôme Qatar and the Drive! roadside network.

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Tags:Al MasabillboardsCorniche Mina Districtdancing fountainsdigital billboardsDigital Landmarkdigital landmarksdigital mupisDigital out-of-homedigital screensDoha Festival CityDOOHDrive!Elan MediaflexibilityGavin WilsonIbrahim Mohamed HassanLusailMall of QatarPlace Vendômeprecision targetingprogrammaticprogrammatic advertisingThe AxisThe GatewayThe IconicsThe PillarsThe RunwayThe SpectacularThe TorchVIOOH
the authorAnup Oommen
Anup Oommen is the Editor of Campaign Middle East at Motivate Media Group, a well-reputed moderator, and a multiple award-winning journalist with more than 15 years of experience at some of the most reputable and credible global news organisations, including Reuters, CNN, and Motivate Media Group. As the Editor of Campaign Middle East, Anup heads market-leading coverage of advertising, media, marketing, PR, events and experiential, digital, the wider creative industries, and more, through the brand’s digital, print, events, directories, podcast and video verticals. As such he’s a key stakeholder in the Campaign Global brand, the world’s leading authority for the advertising, marketing and media industries, which was first published in the UK in 1968.
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