
Yango Tech Retail has partnered with UAE-based food tech and retail company ROOTS to advance the digital transformation of its grocery operations. The collaboration will see ROOTS adopt a suite of Yango Tech’s retail technologies, aimed at optimising every stage of the order lifecycle and enhancing the customer shopping experience.
The partnership builds on ROOTS’ existing use of Yango Tech’s autonomous delivery robots, expanding into warehouse, picking and delivery management tools, as well as AI-powered product information systems. Key technologies being implemented include a warehouse management system for more efficient in-store order processing, a picker app for assembling customer orders, and a courier app for optimised routing and delivery.
ROOTS will also integrate Yango Tech’s product information management platform, which centralises product data and uses an AI “image-to-card” tool to automate product listings. This will support faster onboarding, dynamic pricing, and more accurate product descriptions.
“We are committed to empowering ambitious businesses with innovative retail solutions that help them grow, improve efficiency, and deliver exceptional service,” said Max Avtukhov, Chief Executive of Yango Tech Retail. “ROOTS is an exciting addition to our partner network. With the UAE’s online grocery market projected to reach USD 15.4 billion by 2032, providing reliable, scalable technology has never been more important.”
Florian Jansen, Founder of ROOTS, said, “We put the customer experience at the centre of everything we do – from the way we source our products to how we deliver them. Yango Tech helps us automate and streamline where it matters, so our team can focus on what makes ROOTS special. This is not just about tech; it’s about trust, speed, and scale.”
The move aims to align with broader e-grocery trends in the UAE, where convenience is a key driver and fulfilment speeds are expected to drop from four hours to as little as 30 minutes by 2028.








