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Thoburns appoints Maram Alkadhi as Director to support Gulf clients

Alkadhi has previously advised some of the region’s most ambitious and high-profile initiatives, including NEOM, Saudi's PIF, the Saudi Research and Publishing Company, and the COP29 Presidency in Azerbaijan.

Maram Alkadhi, Director, ThoburnsMaram Alkadhi, Director, Thoburns

Thoburns, a leading reputation management consultancy specialising in private capital investors and high-growth companies, has appointed Maram Alkadhi as its Director.

At Thoburns, Alkadhi will provide senior counsel to clients with operations or interests in the Gulf, including private capital firms, sovereign-backed entities and technology-enabled platforms.

He will also support clients looking to strengthen their narrative and stakeholder engagement as they expand into or operate across the region.

A highly experienced communications strategist, Alkadhi brings approximately 20 years of international experience in advising public and private sector clients across the UK and the Gulf, with a particular focus on Saudi Arabia and the United Arab Emirates.

Alkadhi has previously held senior roles at leading international consultancies, most recently as Senior Vice President at Teneo in the Middle East. He has advised some of the region’s most ambitious and high-profile initiatives, including NEOM, Public Investment Fund (PIF), Saudi Research and Publishing Company, and the COP29 Presidency in Azerbaijan, where he was seconded to deliver international media relations.

He has an established track record of managing complex, high-stakes communications for sovereign clients, government ministries and global investors, often during periods of intense transformation and scrutiny.

Commenting on the appointment, Richard Thoburn, Chairman of Thoburns, said, “Maram is a uniquely accomplished communications advisor, with an instinctive understanding of how to build trust and shape reputation in complex geopolitical environments.”

Thoburn added, “His experience in Saudi Arabia and the UAE, and his ability to navigate government, media and investor landscapes with cultural fluency, will be of immense value to our clients across the Gulf and beyond.”

Alkhadi’s appointment aims to reflect Thoburns’ continued investment in deepening senior-level expertise in the Gulf, a region where the firm is seeing growing demand from private capital investors and high-growth platforms operating at the intersection of technology, infrastructure, and government-led transformation.

Maram Alkadhi, Director at Thoburns, said, “Thoburns has an outstanding reputation for strategic counsel in markets that are dynamic, complex and fast-moving – many of which I have worked in over the past two decades. I am delighted to be joining a senior team that understands the nuances of operating across jurisdictions, and I look forward to supporting clients as they grow their presence and impact across the Gulf.”

the authorAnup Oommen
Anup Oommen is the Editor of Campaign Middle East at Motivate Media Group, a well-reputed moderator, and a multiple award-winning journalist with more than 15 years of experience at some of the most reputable and credible global news organisations, including Reuters, CNN, and Motivate Media Group. As the Editor of Campaign Middle East, Anup heads market-leading coverage of advertising, media, marketing, PR, events and experiential, digital, the wider creative industries, and more, through the brand’s digital, print, events, directories, podcast and video verticals. As such he’s a key stakeholder in the Campaign Global brand, the world’s leading authority for the advertising, marketing and media industries, which was first published in the UK in 1968.