Publicis Media Middle East and talabat have announced a new strategic partnership aimed at helping brands align media investment more closely with shopper behaviour across the MENA region. The collaboration marks the first of its kind between the media network and the regional on-demand delivery platform.
Bringing together Publicis Media’s expertise in performance marketing with talabat’s access to real-time consumer insights, the partnership is designed to offer brands more effective, data-informed ways to engage customers and drive measurable outcomes.
“As the leading on-demand platform in grocery and retail, we’re always looking for ways to help brands create stronger, data-driven
To continue reading this article you need to be registered with Campaign. Registration is free and only takes a minute. Register Now or sign in below if you already have an account.
