9Yards Communications, an integrated marketing agency, has announced the promotion of Omar Sarieddine to the role of Deputy CEO.
Previously serving as Chief Strategy & Operations Officer, Sarieddine has played a pivotal role in transforming 9Yards from a small start-up into an internationally expanding agency. Under his leadership, the agency has established affiliations with global firms, including Milk & Honey PR, and is set to open its first London office, a creative and strategic hub, in January 2025.
Throughout his tenure at 9Yards Communications, Sarieddine has driven the agency’s strategic direction and operations, ensuring the agency delivers to its growing portfolio of both governmental and private sector clients.
As a spearhead for many key initiatives that have supported the company’s growth across multiple sectors, his promotion to Deputy-CEO is testament to those ongoing efforts and successes.
Hussam Almulhem, Group CEO of 9Yards Group, said: “Since joining us, four years ago, Omar has been a cornerstone of our success. His vision, strategic acumen, and relentless commitment to our mission have all played a crucial role in our evolution, as an agency.
“As Deputy-CEO, he will continue to shape the future of 9Yards, ensuring we remain at the forefront of the communications industry – both here in the UAE and internationally.”
In his new role as Deputy-CEO, Sarieddine will oversee 9Yards’ regional and international operations, new business partnerships, as well as focusing on the agency’s continued expansion – in alignment with its long-term growth strategy.
“I’m honoured to step into this role at such an exciting time for 9Yards,” said Sarieddine. “Our journey from a small local start-up to a global player has been nothing short of extraordinary, in such a short time. I look forward to furthering our mission of redefining communications and delivering transformative results for our clients – worldwide.”
The appointment is effective immediately starting 23rd December, 2024.
