Bahraini telecommunications firm Batelco has handed its creative advertising account to Unisono following a competitive pitch.
The win follows a two-stage, multi-agency review of the business that began last year, with independent agency Unisono taking on all of Batelco’s above and below-the-line creative duties. The account was previously held by FP7, with O2 also understood to have worked on part of the business.
Speaking of Unisono’s appointment, Abdulla Abuidrees, senior marketing manager at Batelco, said: “The evidence of Unisono’s ability to deliver measurable results in our sector is something we all recognised. Their unique brand-centric approach is giving us great insights
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Good news for all the unpaid ex employees and suppliers that are currently suing them then!