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The Athar Awards ceremony- Saudi Festival of Creativity

The inaugural Athar Festival honoured leading marketers from over the last decade with prestigious awards

Athar – Saudi Festival of Creativity, has concluded its inaugural edition with the Athar Awards ceremony.

The ceremony saw Dr Obeid Al Abdali, President of Mazeej Marketing Consulting and Kaswara Al Khatib, Chairman of UTURN, take home the Saudi Athar Marketer Award and Saudi Athar Empowerment Award, respectively.

The festival, which brought together more than 1,400 attendees from across the region and beyond to Riyadh, celebrated the distinguished work of some of the finest talent at the first Athar Legacy Awards of the Decade and the Athar Special Awards on 16 November 2023.

In addition, the event also recognised winners of the Young Talent Academy Programme’s 24-hour hack


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