GMG’s Sun & Sand Sports has launched its latest campaign ‘Never Alone’ to highlight the joy of exploring the outdoors together.
People often feel digitally connected but emotionally distant. The campaign aims to bridge that gap by encouraging people to come together, gear up, and go on adventures as a community. To explore the best hiking and cycling spots while discovering the region’s natural landscape along the way.
Focusing on cycling and winter wear categories, the brand features the diverse outdoor landscapes across the Middle East.
With these sports witnessing a spike from November through to January, consumers are invited to hike, bike, run, and explore the outdoors together a
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