Ramadan and the Super Bowl are two cultural phenomena that capture the attention of millions worldwide, albeit in vastly different ways. While the Super Bowl is a one-night extravaganza of football, entertainment, and a variety of commercials that have all different types of budgets, Ramadan is a month-long period of fasting, prayer, and reflection observed by Muslims worldwide.
Despite their differences, both events share similarities in terms of their cultural significance, marketing impact and the role of influencers.
In the world of marketing, Ramadan is often referred to as the Super Bowl of the Middle East. Just as the Super Bowl is the biggest sporting event in the United State
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