fbpx
DigitalFeaturedNews

Spotify launches video podcasting in UAE

Spotify expands its video podcasting capabilities to most global markets where Anchor is available — including the UAE.

It’s here! Marcomms360 – Predictions 2023 is Campaign Middle East’s flagship annual event and a must-attend for anyone who wants to be prepared for the year ahead. The full-morning conference takes place on December 8 in Dubai. Book your tickets now before they sell out.

Commenting on the launch, Spotify’s managing director for the Middle East and North Africa, Claudius Boller said, “We are very excited to bring video podcasting to the region as we continue to evolve our formats of audio, interactivity and unique listening experiences. This new capability allows creators to express themselves through visual storytelling and connect with global audiences.”

Video podcasters can now access Spotify’s suite of innovative creation tools purpose-built for podcast production and tap into the platform’s global audience of 456M monthly listeners. This also bolsters Spotify’s offering for video podcast fans, who can now utilize the video background-play feature to switch between active watching (with video in the foreground) and passive listening (with video in the background)— all for free.