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SOCIALEYEZ expands into F&B sector with two new client wins

SOCIALEYEZ has announced its entry into the Food and Beverage (F&B) sector through a new partnership with fast-food chain Texas Chicken aswell as Buffalo Wild Wings.

Socialeyez x texas chicken

SOCIALEYEZ has announced its entry into the Food and Beverage (F&B) sector through two new partnership with fast-food chain Texas Chicken and restaurant chain, Buffalo Wild Wings. Both these collaboration signals a formal step in the agency’s expansion into the F&B industry.

The partnership with Texas Chicken began on 1 March 2025, and consists of implementing a content and communications strategy focused on increasing engagement and strengthening the brand’s digital presence.

 

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Texas Chicken will draw on SOCIALEYEZ’s services in digital conte


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the authorHiba Faisal
Hiba Faisal is a Junior Reporter at Campaign Middle East, part of Motivate Media Group. She handles coverage on influencer marketing and the luxury industry, and is also tasked with the brand’s social media presence. Alongside her daily reportage, she produces and edits video content for Campaign’s digital platforms — including Reels, interviews, and behind-the-scenes features. She specialises in capturing how brands build emotional connections with their audiences by prioritising relevance and authenticity through co-creation and storytelling.