By Austyn Allison
In December, journalist, podcaster, bestselling author and critical thinker Malcolm Gladwell came to Dubai. He was brought in Campaign’s sister company Motivate Talent to speak at the World Conference on Creative Economy at Dubai Expo 2020.
Gladwell is a world-renowned speaker, as well as being a staff writer for The New Yorker since 1996, and is author of New York Times best-selling books including Blink, The Tipping Point and Outliers. He also hosts the Revisionist History podcast.
He has been included in Time magazine’s 100 Most Influential People list and recognised as one of Foreign Policy’s top global thinkers.
Campaign caught up with Gladwell before he went on s
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