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Anup Oommen
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Sharjah Book Authority’s HH Sheikha Boudour reviews publishing, digital expansion plans

Anup Oommen
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HH Sheikha Bodour said, “The publishing industry is evolving rapidly, requiring new tools that expand access to knowledge and strengthen the presence of Emirati and Arab literature in global markets."

HH Sheikha Bodour bint Sultan Al Qasimi, Chairperson of the Sharjah Book Authority (SBA), presides over the Authority’s Board meeting. Image Courtesy: SBA on publishingHH Sheikha Bodour bint Sultan Al Qasimi, Chairperson of the Sharjah Book Authority (SBA), presides over the Authority’s Board meeting. Image Courtesy: SBA

Her Highness Sheikha Bodour bint Sultan Al Qasimi, Chairperson of the Sharjah Book Authority (SBA), has chaired a board meeting, which was attended by board members and senior executives to review the Authority’s 2025–2028 Digital Transformation Roadmap, discuss the expansion of its international participation programme across Europe, Asia, Africa and Latin America, and assess progress on strategic projects aimed at strengthening the publishing sector’s readiness for rapid global industry shifts.
Building an integrated publishing ecosystem
Opening the meeting, HH Sheikha Bodour said that Sharjah’s cultural project, led by His Highness Sheikh Dr. Sultan bin Mohammed Al Qasimi, Suprem


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Tags:Arab CulturebooksDigital TransformationHer Highness Sheikha Bodour bint Sultan Al Qasimiinternational partnershipsinvestmentknowledge industryPublishingSBASharjah Book AuthoritySheikha Bodour Al Qasimistrategic projectstranslation
the authorAnup Oommen
Anup Oommen is the Editor of Campaign Middle East at Motivate Media Group, a well-reputed moderator, and a multiple award-winning journalist with more than 15 years of experience at some of the most reputable and credible global news organisations, including Reuters, CNN, and Motivate Media Group. As the Editor of Campaign Middle East, Anup heads market-leading coverage of advertising, media, marketing, PR, events and experiential, digital, the wider creative industries, and more, through the brand’s digital, print, events, directories, podcast and video verticals. As such he’s a key stakeholder in the Campaign Global brand, the world’s leading authority for the advertising, marketing and media industries, which was first published in the UK in 1968.
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