Over the years, I’ve learned as much from the moments that didn’t go as planned as from the ones that did. One lesson that keeps proving itself true is that uncertainty has a way of either sharpening your priorities or scattering them. There is no middle ground.
Saudi Arabia’s decade of transformation has unquestionably been one of the most dynamic periods to work through in any market – fast-moving and constantly changing, yet demanding the kind of resilience, discipline and clear-headed leadership that real change always requires.
I’ve been privileged to work alongside exceptional leaders and dedicated team members over my career, and the ones I’ve learned from the most shar
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