Saatchi & Saatchi has bagged the creative brief for Dubai-based low-cost carrier flydubai.
The creative pitch had been called in June, with the airline stating that agencies were competing for a one-off creative project. A new advertising campaign created by Saatchi & Saatchi Dubai is set to break tomorrow (26 September).
The incumbent on both the airline’s branding and creative accounts was Tonic Communications, although no formal public statement confirming its appointment has ever been released. The agency was handed the business more than a year ago. According to flydubai, Dubai-based Tonic will continue to work with the airline going forward, although it is not known in what capacit
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Congrats guys.
d:)