Red Sea, one of Saudi Arabia’s new developments, launched its latest campaign, inviting visitors to the destination. The campaign was launched by the destination’s tourism arm Visit Red Sea in collaboration with content studio and agency Beautiful Destinations.
The campaign is titled “Be The First”, inviting its audience to be among the first to experience it all.
The video in the campaign is reminiscent of a postcard, opening with “Where do you go when you can go anywhere?”.
It follows up with answers that walk the viewer through the different offerings of the Red Sea development, from its nature, luxurious offerings to its Saudi heritage.
The campaign was launched to highlig
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