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Predictions 2016: Facebook MENAP managing director Jonathan Labin

For Facebook, it has been a big year. We are no longer a social media company but a technology company. Our mission is to connect the world. As Mark Zuckerberg says, we are focussed on innovating and investing for the long term to serve our community and connect the entire world.

We want these investments to create valuable experiences for our community and the world.

At the centre of this experience lies mobile devices and creative content – which together are leading to the creation, discovery and sharing of content. People are creating incredible content and it is coming to life on our phones. We have shifted from text, to images to video. This shift has been more visible in t


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