The Public Relations and Communications Association Middle East and North Africa (PRCA MENA) has revealed the finalists of its Digital Awards.
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The Awards, sponsored by 3Gem Research, reflect the outstanding work across the region’s digital communications industry over the last 12 months. Winners will be announced on Tuesday, 29th November, at Address Montgomerie, Emirates Hills, Dubai. The 10 award categories were judged by some of the industry’s innovative minds.
Finalists:
Best Use of Video in a Campaign:
APCO Worldwide – UMNIAH for Sustainability
Ras Al Khaimah Tourism Development Authority – #RAKCalling
Weber Shandwick MENAT – Dorco Shave Squad (Weber Shandwick MENAT and Dorco)
W7Worldwide – Dispelling PR Myths
Best Use of Social Influencers in a Campaign:
Cicero & Bernay Communication Consultancy – OPPO Reno7 Series Launch
Gambit Communications – Gambit Communications & BBC Studios: The Green Planet
QANECT – KIA FIFA Arab World Cup Hospitality Program: Influencer Engagement
Ras Al Khaimah Tourism Development Authority – #RAKCalling
Best Performance in a Digital Campaign:
Cicero & Bernay Communication Consultancy – OPPO Reno7 Series Launch
Matrix Public Relations – How Matrix PR Secured 10,000 New Accounts in 1 Month through a New Formula
Ras Al Khaimah Tourism Development Authority – #RAKCalling
Current Global – Breaking Barriers: Current Global and PepsiCo
W7Worldwide – Building Bridges
Best Use of Content Marketing in a Campaign:
Cicero & Bernay Communication Consultancy – OPPO Reno7 Series Launch
QANECT – Launch of Adrift ANDA in Doha, Qatar
Ras Al Khaimah Tourism Development Authority – #RAKCalling
Weber Shandwick MENAT – Dorco Shave Squad (Weber Shandwick MENAT and Dorco)
Best Social Media Campaign:
ASDA’A BCW – The Human Side of Network #NetworkSpeaks
Cicero & Bernay Communication Consultancy – OPPO Reno7 Series Launch
Weber Shandwick MENAT – Dorco Shave Squad (Weber Shandwick MENAT and Dorco)
Current Global – Breaking Barriers: Current Global and PepsiCo
Best Digital Marketing Campaign:
Cicero & Bernay Communication Consultancy – OPPO Reno7 Series Launch
Matrix Public Relations – How Matrix PR Secured 10,000 New Accounts in 1 Month through a New Formula
Ras Al Khaimah Tourism Development Authority – #RAKCalling
Weber Shandwick MENAT – Dorco Shave Squad (Weber Shandwick MENAT and Dorco)
W7Worldwide – Dispelling PR Myths
Best Use of Paid Media in a Campaign
Cicero & Bernay Communication Consultancy – OPPO Reno7 Series Launch
Matrix Public Relations – How Matrix PR Secured 10,000 New Accounts in 1 Month through a New Formula
Ras Al Khaimah Tourism Development Authority – #RAKCalling
Weber Shandwick MENAT – Usain in the Membrane (Weber Shandwick MENAT and Epson)
W7Worldwide – Building Cultural Bridges
Digital Professional of the Year:
Empyre Communications – Zoe Serras
Gambit Communications – Judy Bakieh
Matrix Public Relations – Melwyn Abraham
Best Use of Reporting and Measurement in a Campaign:
QANECT – QBIC Hackathon Campaign
W7Worldwide – Demystifying Saudi Arabia’s Digital Journey
Digital Team of the Year:
TishTash Communications
Weber Shandwick MENAT
