Having been in this wonderful region of ours for almost two years now, I thought I’d grasp the opportunity to take stock on my experiences so far, with a particular focus on the client-agency pitch process.
I have always found the thrill of the pitch process insatiable; from the introductory call to the kick-off meeting to the main event itself, each turn is tinged with excitement and anticipation, and every interaction is a chance to impress and ultimately convince your prospective new client that your agency is the very best agency for their business.
But my excitement has been – how can I put it? – “ever so slightly hampered” over recent months with the seemingly increasingly
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