He was business development director until the development.
OOH company Posterscope, a part of the Dentsu Aegis Network (DAN), has announced the promotion of Abdallah Saab to general manager, a newly created position.
He was business development director prior to the promotion, and had spent the preceding seven years working for DAN agency Carat.
Saab will continue his business development responsibilities in this new role, but will also focus on enhancing Posterscope’s offerings and driving the strategic direction of the business, informed an agency statement. It listed his responsibilities as including exploring new technologies, relationships and partnerships to meet the
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