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Optimizely expands into MEA with a new office in Dubai

Jesper Broberg appointed as Regional VP to lead the company’s regional operations.

Optimizely, a digital experience platform provider, announced that it has expanded its global presence into the Middle East and Africa region with the opening of a new office in Dubai. Optimizely’s footprint in Dubai will help to expand the company’s presence in the region and enable further adoption of its award-winning tools by businesses for creating, managing and personalizing digital experiences on the web and in mobile apps.

Alex Atzberger, CEO of Optimizely, says: “This is a big day for Optimizely as we now have a physical presence in the Middle East, one of the fastest-growing markets in e-commerce that is adopting new technologies rapidly to further optimize customer experience


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