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Ogilvy reveals the Key Influence Trends for 2022 in new report

B2B influence is the ‘sleeping giant’ set to drive sales and lives beyond LinkedIn.

Ogilvy PR’s 2022 Influence Trends Report reveals how influencer marketing is set to radically change next year – and how brands can be ahead of the curve, both in the real world and the new virtual realms. Unveiled during Ogilvy’s signature digital series, Ogilvy On, the report explores the emerging trends, hot topics and strategic approaches that will define campaign activations next year and beyond.
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The report reveals that influence work performs


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