Skin care brand, Nivea, has appointed Power League Gaming (PLG) as their gaming agency to re-launch the Middle East’s largest community of female gamers, Girls Got Game (GGG) on social media channels. Girls Got Game is an exclusive and safe space for female gamers to engage with each other and collaborate with renowned names in the industry.
Nivea aimed to launch a dedicated platform for female gamers to not only share their talents and stories, but also empower them to overcome the societal challenges they face. One such gamer is Meshael Mr, a YouTube content creator who is the brand ambassador for Nivea GGG and hosts the weekly GGG show.
The GGG platform includes weekly streams and ex
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