As the global boom in podcasting continues, spurred by the sudden increase in home working, new research released today has revealed there are 5.1 million regular listeners in Saudi Arabia, with one in four women (21%) listening to podcasts every week.
That’s according to new statistics released by the broadcast specialist, markettiers MENA, and supported by global podcasting consultancy 4DC for a first-of-its-kind study into the podcast landscape in Saudi Arabia.
The results reveal a nation that values the story-telling nature of the podcast medium above all else, with nearly a quarter (23%) of the adult population having listened to a podcast and 15% of the adult population tuni
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