Hamad International Airport, Qatar, has launched a new global campaign celebrating the first anniversary of its orchard indoor tropical garden.
Running across digital, social and the entire Qatar Airways fleet, the hero film, was conceptualised and developed by M&C Saatchi MENA and produced by Breakout Films.
Mark Blackmore, Managing Director Doha at M&C Saatchi MENA , said: “A normal airport takes you to the plane. A great airport, like HIA, experientially takes you to another level.”
“Through carefully crafted storytelling and visually stunning cinematography, the film captures the remarkable journey that HIA offers. From the moment the film begins, viewers are tran
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